South Africa’s leading brand of sport and lifestyle-focused sunscreens is building on its sponsorship of the South Africa men’s and women’s rugby sevens teams. Joining the diverse family of commercial partners for Rugby World Cup Sevens 2022 reflects the sport’s growing appeal outside of traditional sponsorships.
As an Official Supplier, Island Tribe will provide advice and sunscreen products for fans attending the three-day festival of rugby.
Adcock Ingram Consumer Division Managing Director, Gail Solomon said: “The Island Tribe brand mission is about enjoying outdoor adventures with your friends, families, and loved ones, and we believe that rugby sevens is aligned to our mission. We look forward to this experience and the privilege of joining South Africans in celebrating this ground-breaking moment.”
World Rugby Chief Executive Officer Alan Gilpin added: “Rugby World Cup Sevens is all about world class rugby and entertainment and Island Tribe are a perfect match for our event. We look forward to working with them to share the excitement, while keeping fans well protected from the famous South African sun.”
Island Tribe joins Gilbert and JC Le Roux as Official Suppliers of Rugby World Cup Sevens 2022. Tickets for Rugby World Cup Sevens are selling fast and are available here.